Featured Release:

Madballs Premium DNA Need For Speed: No Limits Trashin' Pumpkin - $34.99

Trashin’ Pumpkin also includes a second, swappable retro inspired head designed by THE James Groman EXCLUSIVELY when purchased from PremiumDNA.toys!

Retro Reborn

Vintage Icons. Modern Design & Tech.

Premium DNA action figures are scaled up and decked out, meaning they are bigger, more articulated, and more accessorized than their vintage counterparts. We keep what you loved about your childhood favorites and add modern design and tech to produce the best figures possible. 

MADular Technology

Mix & Match Parts

Premium DNA Figures are made with signature MADular technology. All body parts mix and match between Madballs figures, including Trashin’ Pumpkin. Other Premium DNA series, i.e. Barnyard Commandos, likewise feature MADular parts.

Other Premium DNA Licenses:

Coming Soon